In Europe, digitization is accelerating to create more resilient businesses

For what reasons can a company seek to increase its digital density? The term “digital density” refers to the number of people, organizations and things that are connected. Harnessing the multitude of connections available today can help evolve business models. Nowadays, and even more in the post covid-19 context, the performance of a company is not only based on the nature of its activities, but also on the way in which it manages them. Embracing key digital technologies to make manufacturing processes and services more efficient has offered businesses additional support during the pandemic, pushing the European economy on the path to digitalization. Big Data, Artificial Intelligence, Cloud Computing, Internet of Things are all part of a growing technology ecosystem that helps businesses become more agile and flexible in an ever-changing socio-economic landscape.

Digitization is essential to be competitive on a global scale, and it requires reliable and qualified support. Today, although most states in the European Union are making progress in the field of digitalisation, too few companies are adopting essential digital technologies, according to the EU Digital Intensity Index (DII) for 2021. Studies show that only 56% of businesses in the EU achieved a basic level of digital intensity last year; corresponding to the use of at least four of the twelve digital technologies available. Most SMEs are low or very low digital intensity, and the European Union aims to ensure that more than 90% of them achieve basic digital intensity by 2030.

Sparkle, one of the top ten international communication operators, with a state-of-the-art global network and advanced OSS, BSS and customer service solutions, is a reliable partner for many companies. who are embarking on their digital transformation.

With Sparkle’s enterprise digital solutions portfolio, which includes IoT, MPLS, Ethernet, Managed SD-WAN, Cloud Connect and Multicloud automation services, enterprises can connect their businesses across borders and efficiently manage their internal and external communications, maximizing or even increasing their digital density.

International operator for the TIM group, Sparkle was created in 2003 with the aim of developing and consolidating the group’s activities abroad; in the tradition of Italcable, the first company to connect Argentina and Europe with a transoceanic cable, in 1923. Its portfolio includes more than 400 multinational companies located all over the world, such as the Intesa San Paolo or the Benetton group.

Recognized performance

Last June, Sparkle was one of the top winners, in two categories, of the sixth annual Carrier Community (CC) Global Awards, recognizing innovation, vision and excellence in the telecommunications industry. Sparkle won the “Best Data/Capacity Provider of the Year” award for its excellent deployment of future-proof technologies and innovations in large-scale infrastructure projects. These include Sparkle’s collaboration with Google to build submarine cable systems linking Italy and India, the extension of Nibble, the first pan-Mediterranean optical network, the launch of the Panama Digital Gateway or the upgrade level of its IP transit service, Seabone, enabling speeds of up to 400 Gbps.

Sparkle also won the “Best Digital Transformation Program” award, for its “One Customer View/One Company View” (OCV2) digital transformation project to evolve the customer experience from a “network-centric” enterprise. to a “customer-centric” company, driven by data and committed to serving customers efficiently and proactively.

Gartner’s 2022 Magic Quadrant for Network Services Globally also included Sparkle in the 18 network service providers that were evaluated for completeness of vision and ability to execute, with Sparkle becoming the first Italian-based operator to feature in the report. In the area of ​​network services, Sparkle’s multi-vendor Software-Defined Wide Area Network (SD-WAN) solution provides secure, fast, and flexible private networks powered by industry-leading technologies. This technology is enhanced by the Secure Access Service Edge (SASE) system to provide even higher levels of security. According to Gartner’s report, “New WAN technologies, most notably SD-WAN and cloud connectivity, are transforming the enterprise network and enabling new methods of routing and managing traffic that are agile and better suited to the rapidly changing business needs. Compared to traditional WAN deployment, SD-WAN enables 100% faster deployment speed, at 300% lower cost. Sparkle is distinguished by its ability to bring together the traditional connectivity model and the new paradigms of SD-WAN in a single turnkey solution.

A growing network

Last June, Sparkle and TIM partnered with the Benetton Group to accelerate the digitalization of more than 300 of the company’s offices, shops and production sites in Europe, Asia and Africa, thanks to secure connections with low latency. Sparkle’s innovative Software Defined Wide Area Network (SD WAN) solution will enable the Benetton Group to simplify its private network architecture, and increase efficiency and real-time control of its applications. Sparkle’s intelligent network will allow the group to connect new sites as customer needs dictate, and staff will be able to access company information securely, even while on the move.

Continuous improvement

This year, Sparkle launched its new IoT Global solution, a connectivity service allowing businesses to seamlessly manage their assets across all countries. This solution uses M2M (Machine to Machine) SIM cards capable of connecting to any mobile network around the world, thus avoiding companies having to subscribe to services with local operators. Sparkle’s cloud-native mobile network infrastructure, which spans all continents and benefits from agreements with more than 500 mobile operators worldwide, offers high-quality connectivity and very low latency, allowing companies to control their processes. in real time.

As companies seek to grow their business through digitalization, they are investing in a more resilient future and adapting to meet ever-changing market conditions. These companies in search of digital transformation will find in Sparkle an ideal partner, able to provide them, through innovative solutions, with the flexibility, connectivity and security they need.

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In Europe, digitization is accelerating to create more resilient businesses

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