For 16 years, Cartier has been federating its business ecosystem to Impact

Cartier has been supporting impactful women entrepreneurs for 16 years with Cartier Women’s Initiative. Parity is a more topical subject than ever, since less than a third of French companies were created by women in 2021, according to the latest Infogreffe barometer. A figure that changes little, as revealed by INSEEbecause before the pandemic in 2018, 35% of the companies created were led by women.

In this context, the Maison Cartier not only highlights women, it also shines the spotlight on their impactful projects.

Cartier Women’s Initiative aims to drive change by providing women entrepreneurs with societal and/or environmental impact with financial, social and human capital support to develop their business and strengthen their leadership skills. Since 2006, 262 entrepreneurs, across 62 countries, have been supported by the program, for more than 6 million dollars in grants paid.

A program that highlights its community

More than a program and a prize, it is a real community that has formed within the Cartier Women’s Initiative. An international community that brings together more than 600 major players in the entrepreneurial ecosystem. And among the “fellows” is Zineb Agoumi, French winner of Cartier Women’s Initiative in 2019 with her startup EzyGain, who designs and markets rehabilitation and physical exercise equipment for people in difficulty, in establishments or at home. Invited to speak, she notably recalled that her project took two and a half years to see the light of day, but that her impact business is now profitable. At the question ” how Cartier Women’s Initiative was able to help her on this journey“, she answers : “by giving me time and people to talk to. Having the time to present your project to the right people is the most precious thing in the end.”

Same story with Sandra Rey, invited to share her journey and her experience with the Cartier Women’s Initiative network. The founder and CEO of the startup Glowee, which will deploy its first bioluminescent infrastructure in Rambouillet in January 2023, has therefore gone back on its journey full of pitfalls. After years of sometimes chaotic research and development, his solution is ready. Thanks to an approach centered on bacteria and bioluminescence, Glowee intends to offer an ecological alternative to the production of light. “The challenge is not to change a light bulb, but to revolutionize the way we produce light”, declares the founder.

Five founders took part in the pitch game in front of an audience of guests made up of business angels, family offices, investment bankers and other entrepreneurs.

After this evening organized by Cartier Women’s Initiative, in collaboration with Maddyness, the Cartier Women’s Initiative awards ceremony will be held in May 2023, which will highlight 33 new impact fellows from around the world.

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For 16 years, Cartier has been federating its business ecosystem to Impact


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